[ about ]

The hard part
was never the screen.

I've been a product designer for over ten years. I lead design direction and design systems governance on products that run at scale, and I build the AI tools that back that work. I've built design practices from scratch and led teams — I lead through direction and craft, not through an org chart.

The screen was never the hard part: it was turning loose patterns into a system other teams build on, and making design a business decision.

What I go deep on

Applied AI, concretely: agent systems, human-in-the-loop pipelines, and internal tools I design and run myself. Practice, not vocabulary: design and technology in one motion.

How I work

I start with the problem. Before designing, I want to understand the real constraint, who's affected, and which business decision is at stake. Design comes in early, where the direction can still change.

Where I teach

I teach Interface Design and DesignOps at undergraduate and graduate level. Teaching is where practice becomes method — and where I test whether what I do holds up outside my own context.