[ blog ]
Thinking out loud
about the craft
Product design, UX, design systems, accessibility, career, and process — no magic formula.

Why you love one app and hate another (even when they do the same thing)
I'm paying off the promise from my last post: emotional design. Don Norman's three levels explain why we decide we like a product long before we understand it.
[ 5 min read ]
What is design? I came back to rewrite my own answer
I came back to rewrite my 2019 text. What changed? Empathy got more urgent in the age of AI, and data more important than ever.
[ 4 min read ]
From /imagine to a team of agents
From Midjourney to Claude: my journey with AI applied to product design, from asking a Discord bot for images to directing teams of agents today.
[ 6 min read ]
Here comes the tension: design system vs. guideline — similar, but not the same thing
Design systems and guidelines look alike but aren't the same. History, real differences, and why mixing them up hurts product consistency.
[ 3 min read ]Heads up: UX and UI design aren't the same thing — but they go hand in hand
UX and UI aren't the same role. Practical differences, where job posts blur the lines, and why both disciplines work together in product design.
[ December 24, 2019 · 4 min read ]
keywords: ux, ui, career
Empathy, universality, and design — the ideas that lead us to inclusion
Exclusionary, integrative, and inclusive paradigms in digital design. Empathy, accessibility, and difference as advantage — not as a bolt-on fix.
[ March 21, 2019 · 5 min read ]
keywords: accessibility, design, inclusion
Universal Design applied to the digital world — does it make sense?
The seven Universal Design principles translated for digital: equity, flexibility, and usability applied to apps, sites, and products.
[ January 09, 2019 · 5 min read ]
keywords: accessibility, design, ux
Scroll or not scroll? That is the question.
Infinite scroll or pagination? UX criteria for when each pattern works — engagement, content discovery, and usability in apps and websites.
[ June 18, 2018 · 2 min read ]
keywords: ux, scroll, interface patterns




